Creatives had platforms.
Brands had budgets.
Opportunity lives in the gap.

Existing platforms solved pieces of the puzzle. Spotlight is the only platform built to connect everything.

Platform
Portfolio
Discovery
Collaboration
Opportunities
Instagram
Limited
Behance
Limited
LinkedIn
Limited
Upwork
Limited
Transactional
Spotlight

Why a marketplace?

CREATORS
Spotlight
SPOTLIGHT
BRANDS &
SCOUTS

Both sides already exist.
The challenge was creating a reason for them to meet.

GO-TO-MARKET STRATEGY

Start local.
Expand nationally.

PHASE 01

Creative
Communities

  • Miami
  • Los Angeles
  • New York
  • Atlanta
Acquire creators first.
Build supply.
PHASE 02

Talent Scouts
& Agencies

  • Production companies
  • Marketing agencies
  • Talent managers
  • Event producers
Create demand.
PHASE 03

Brand
Partnerships

  • Canon
  • Adobe
  • Sony
  • WeWork
Increase ecosystem value.
PHASE 04

Sponsored
Opportunities

  • Featured projects
  • Talent campaigns
  • Brand activations
  • Creator programs
Scale distribution.

The goal isn't to build another platform.
The goal is to build infrastructure
for creative opportunity.

Marketplace
Strategy
Growth
Strategy
Partnership
Strategy
Monetization
Strategy